Despite being nearly 200 years old, Citizens isn’t much for sticking to the old ways. Driven by customer demands for great experiences, simple solutions, and innovative ideas, they’ve become a digital transformation leader, building a huge in-house technology firm. So, …
So you’re considering a career in marketing and wondering whether to explore a specialty within the field. Do you dig deep and become an expert in email marketing, for example? Or do you pursue the path of a marketing generalist, …